tiktok

  • Why TikTokers are moving to YouTube: the Monetization Crisis

    Why TikTokers are moving to YouTube: the Monetization Crisis

    TikTok, the sensational social media platform that has taken the world by storm, is witnessing a growing exodus of content creators to YouTube, driven by concerns over its monetization model and an uncertain future. In this article, we delve into the income disparities faced by TikTokers, the hesitancy of advertisers, and the implications of this trend…

  • Are platforms already giving up on short form videos?

    Are platforms already giving up on short form videos?

    Meta announced a month ago it would stop paying bonuses to creators for making Reels. The program, originally introduced in 2021, incentivized content makers to generate more short videos. People are staying longer on the platform watching Reels, so what is the problem? Shorts are far less profitable and hard to monetize. Even Mark Zuckerberg…

  • 4 best ways to create a viral YouTube Short according to experts

    4 best ways to create a viral YouTube Short according to experts

    Two YouTube experts (Paddy Galloway & Chris Gileta) shared the findings of a comprehensive study they conducted on 33 channels (5,400+ shorts). The results are super interesting, here is it summarized in 4 takeaways. For more YouTube SEO tips head to this article. 1. Length matters but is not everything – Longer shorts performed much better on average…